Market Chatter: Brown-Forman Approached by Sazerac Amid Talks With Pernod Ricard
MT Newswires Live
Apr 10
Brown-Forman (BF.A, BF.B) was approached by Sazerac about a potential transaction amid ongoing discussions with French spirits company Pernod Ricard, The Wall Street Journal reported Thursday, citing people familiar with the matter.
Pernod Ricard and Brown-Forman had been exploring a mostly stock-based agreement, the report said.
Brown-Forman, Sazerac, and Pernod Ricard did not immediately respond to requests for comment from MT Newswires.
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