On July 2, Sony rose 3.02% overnight, trading at $20.82/share, with turnover of $213,700. The move was driven by the company's announcement that starting January 2028, all new PlayStation games will be released exclusively in digital format, eliminating physical disc production for both first-party and third-party titles.

Sony confirmed it will shut down the PlayStation Store digital marketplaces for PlayStation 3 and PlayStation Vita in phases. Users in Mexico, Honduras, and Nicaragua will lose access to the PS3 store in August, while other Latin American and Middle Eastern regions will see closures later this year. All remaining global regions will lose access to both console digital shops by July next year. Console owners can continue downloading previously purchased digital content after the shutdown deadlines.

The strategic shift aligns with Sony Interactive Entertainment's recently stated priority of maximizing profitability over user growth metrics. CEO Hideaki Nishino previously confirmed the company is transitioning its focus from monthly active user expansion to increasing profit per user. The digital-only approach is expected to reduce manufacturing and distribution costs while strengthening recurring revenue from subscriptions and digital sales.

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