On May 26th, MINISO Group Holding Limited released its financial results for the first quarter ended March 31, 2026. For Q1 FY2026, the Group's total revenue reached 5.69 billion yuan, representing a year-over-year increase of 28.5%. Gross profit was 2.46 billion yuan, up 25.8% year-over-year, with a gross margin of 43.3%. Operating profit surged 114.3% to 1.52 billion yuan. Period profit grew 199.7% to 1.25 billion yuan. Excluding foreign exchange gains and losses, adjusted operating profit was 840 million yuan, a 14.3% increase, and adjusted net profit was 630 million yuan, up 8.1%.

Revenue from the MINISO brand amounted to 5.17 billion yuan, a 26.6% increase. Within this, revenue from Mainland China was 3.23 billion yuan, rising 29.6% and marking the fifth consecutive quarter of accelerating growth. In terms of store network, the Group's global store count reached 8,565, with same-store sales achieving mid-single-digit positive growth. Specifically, the MINISO brand operated 8,210 stores globally (4,593 in China, a net increase of 318 year-over-year; and 3,617 overseas, a net increase of 404 year-over-year).

Ye Guofu, Founder, Chairman of the Board, and CEO of MINISO Group, stated, "The strategic layout of 'replacing the old with the new' and the channel upgrade path centered on large-format stores, which we proposed last year, have been validated by practice, delivering excellent results. Looking ahead, we will embrace change with reverence, leverage AI to amplify our existing advantages, adhere to long-termism, deepen our focus on the interest-driven consumption sector, and continuously upgrade our IP ecosystem. This is a crucial step for MINISO towards becoming a globally leading IP operation platform."