According to a tracking report released by UBS on May 15th, MEITU's total overseas revenue from its applications in April 2026 increased by 42% year-on-year. Multiple products demonstrated robust growth internationally, with Wink's overseas revenue for April nearly doubling.
The report indicates that MEITU's applications also achieved significant revenue growth in Mainland China during April. Core products Meitu Xiuxiu and Meiyan Camera saw their revenues rise by 39% and 41% year-on-year, respectively, while the video editing-focused app Wink experienced a 78% increase. However, the growth in overseas markets was even more pronounced. The overseas revenues for Meitu Xiuxiu, Meiyan Camera, and Wink surged by 81%, 70%, and 99% year-on-year, respectively.